![]() ![]() Products that are in low-growth areas but for which the company has a relatively large market share are considered cash cows, and the company should thus milk the cash cow for as long as it can. Both matrices help organizations assess how to build their product portfolio. Cash cows are the firms that have a high market position in a slow-growth industry. What will be an ideal response? Compare and contrast different stockholder views of healthcare quality. It is from the SWOT analysis that the organization will be able to determine which areas for improvement. ![]() Whereas BCG is limited to products, business. The model is based on the observation that a company's business units can be classified into four categories: Cash Cows Stars Question Marks Dogs Source: by These first of these dimensions is the industry or market growth. ![]()
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